There's been a lot of talk about transparency and natural ingredients in the beauty industry. At Codex Beauty, we began with a clean slate. Rather than incrementally make a blacklist of chemicals to extract from products, we drew inspiration from The Codex Alimentarius, a collection of internationally adopted food and health standards, and then developed our own set of core principles, guidelines and ethical codes of practice.
We call it the Codex Beauty Code. Here’s what it involves: